INTRODUCING OUR MADE TO CAMPAIGN

Set in East London, where our brand was born, Lee Cooper: Made To features the iconic and unique product details which are deeply rooted in the brand’s DNA. These details can be found on all products globally. In addition to our bold red diamond logo, these product features are the key thread that links our brand across over 100 different countries around the world.
Lee Cooper has heritage, provenance and is from London’s East End. Our denim is authentic and recognisable. Our clothes are made to explore in, made to dance in, made to play in, made to perform in. Made for artisans, by artisans. From the studio to the stage; from the park to the market; effortless and understated style.
Lee Cooper. The original British denim brand since 1908. Made to...